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What We Do | Special Events

Client: Tommy Bahama

Project: Fashion Show Production
Description: MMC produced this Tommy Bahama fashion show at the Mercedes-Benz Fashion Week in Miami. The show highlighted swimwear but included women's sportswear and menswear as well - presenting the iconic Tommy Bahama brand in total.

Over 200 retail buyers and members of the press attended the live event in the fashion show tents in South Beach.

Tommy Bahama runway
Tommy Bahama SwimTommy Bahama Cushions
Tommy Bahama Runway Model 1Tommy Bahama Runway Model 2

 

Client: Otis College of Art and Design/ELLE Magazine

Project: Multi-media presentation/
special event production
Description: Mobley Marketing created an ongoing event titled Inside the Designer's Studio for client Otis College of Art and Design.

Well known designers (Bob Mackie, Isabel and Ruben Toledo, Vidal Sassoon, Francisco Costa) are interviewed live on-stage with digital projections in front of a audience of fellow fashion designers, fashion followers and design students. For the event with Calvin Klein Collection designer Francisco Costa, MMC brought in ELLE Magazine as a sponsor.

The August issue of ELLE featured a full page on Otis College and Inside the Designer's Studio. MMC produced the multi media event, arranged for sponsorship and handled media relations.

Otis College of Art and Design / Elle Magazine event

 

Client: California Market Center/BMW

Project: Sponsorship Execution/Coordination
Description: What better way to launch a stylish new sports car than to associate it with the West Coast fashion industry. That's exactly what BMW thought....the luxury car company's new Z3 Roadster made it's West Coast debut during the California Collections Spring Preview week. As the title sponsor, the BMW Z3 Roadster was incorporated into every aspect of the CCPS event including fashion shows, awards galas, displays and all related advertising, press and collateral materials. Mobley Marketing was responsible for orchestrating all aspects of BMW's sponsorship of this annual event.

California Market Center / BMW event

 

Client: Otis College of Art and Design/Teen Vogue

Project: Speaker event and book signing
Description: Teen Vogue chose Otis College of Art and Design to launch the book The Teen Vogue Handbook: An Insider's Guide to Careers in Fashion and Otis College chose MMC to produce the event featuring Teen Vogue editor in chief Amy Astley. MMC was also responsible for generating the audience, and the print and online press in the Los Angeles area.

Otis College of Art and Design / Teen Vogue event